Here are some tips, applicable to everyone.

1. MAKE A SALES PITCH:
You should promote your business all the time and everywhere. Thus, you need a compelling sales pitch.
Research shows the average attention span of an adult is about six to eight seconds. That's all the time you have to grab someone's attention. Use it wisely.
Power phrases like: "how to" & "easy" are instant attention grabbers.

2. COLLABORATE:
Put together a group of , non-competitive businesses and agree to cross-promote.
Use social media. By collaborating with each other, you can expand your customer base because you'll be reaching new people. E.g retweet groups, WhatsApp groups, Facebook groups.

3. NETWORK:
I love networking. There is no better way to build a business than to get out there, shake some hands & get to know people. Networking requires time & commitment. It doesn't provide instant gratification, but a strong network is a great asset to a business person.👌
We at shodrex use this the most as our network personel must've reached out to most of you.

4. ASK FOR REFERRALS:
Don't be shy about asking for customer referrals. Many people say they are willing to provide a referral, but very few take the initiative to ASK.
Referrals make it easier to get in the door with new customers. If you don't ask, you miss opportunities.

5. BUILD RELATIONSHIPS:
It is a lot less expensive to keep a customer than it is to get a new one. That's why establishing strong relationships with your customer base is crucial. Make your interactions helpful, informative and professional.

6. DO GIVEAWAYS:
If someone has the opportunity to use your product or service, chances are they will want to buy more.
Don't be afraid to give someone a free trial or a sample. In today's economy, people are more comfortable purchasing something they have been able to use first.

These free marketing strategies will help you engage customers, build relationships, and ultimately increase your demand. It's not always about the money you have to spend on marketing, it's about your time, effort and the relevance it has for your customers.