E-commerce for You
0
Cart
blog.shodrex.com
Internet/Information Technology/Website
blog@shodrex.com
2348117325240
Views
(20,886)
Victoria Island






   Blog

The Key to Creating Value in Business

4 years   0   617   Blog

The key to creating value in your business is to be of service.

Creating value is the essence of business. But sometimes we lose sight of what value really is. We turn it into an abstract concept – a kind of business-speak – and when we do, we lose that tangible sense of what it actually means to create value in business.

The truth is, value is something quite real and quite concrete. If you want to understand how to create value in your business, think about being of service. All products of real value are embedded with specific ways of serving customers. Through that service, value is created.

That which serves, creates value.

A Few of Your Favorite Things
Stop for a moment and think of something you own that you really value. Take off your business hat and see yourself as someone else’s customer. It may be a great pen that fits perfectly in your hand, the satisfaction you get from your iPad, or the joy you get from your mountain bike. It doesn’t matter what it is, just so long as it’s something you would be really sorry to lose. Without it, there would be a small hole in your life – nothing like the loss of a friend or loved one, of course – but still, you would feel its absence. Now, in just a few words, note what it is that you’d miss most about it.

For us here, it’s our blog. We're using it right now, posting this article, building a following and selling our product. I won’t go into the details here, but we really do appreciate this feature. It’s easy to use and by pairing it with the store feature, we get more flexibility in enjoying a broad range of online services on the go than We’d have with Privately developed website with highly locked-down products. If something were to happen to this blog and we aren’t able to replace it, We would be sad. This little thing really serves us. There’s real value here.

So did you find something similar in your life … a product that really serves you?

Serving a Customer Mission

OK. Now put your business hat back on. How would it feel to know there’s someone out there who feels that way about your product or service? How would it feel if there were a whole bunch of people who felt that way? Let me answer that: it’d feel fan-frick’in-tastic – that’s how it’d feel.

What we’re talking about here is serving a mission. It’s a very special, very specific mission – a mission that is 100% in service to your customer. In fact, you could call it your “customer mission” because, well because, that pretty much describes what it is.

The simple unadulterated truth is that companies that know how to serve their customer mission are companies that know how to generate real value in their markets. Those that don’t, don’t.

It really is that simple.

Don’t get me wrong. Of course there’s a lot more to running a business than just serving your customer mission. If you don’t keep a handle on costs, you’ll expend resources unsustainably, and if you get your pricing wrong you’ll fail to be adequately compensated for the value you create. There are many other factors as well, of course, but the fact is, your customer mission is job one. Get that wrong and you can excel on every other dimension of your business and still fail miserably.

Thanks...

Are you new on Shodrex?
Back To >   Shodrex Home
 
 
Login In To Your Shodrex Page/Catalog
 
 

About

Shodrex Blog

 
 
Enter your email to receive updates and Newsletter from Shodrex Blog
 
 
You can order for your product, services or contact Shodrex Blog
 
 
Enter your email to receive updates and Newsletter from Shodrex Blog

My Cart